Why I am mostly ignoring the hype for June 2025 sneaker releases

Why I am mostly ignoring the hype for June 2025 sneaker releases

Stop buying the Nike Pegasus 42. I know, everyone says it is the ‘reliable workhorse’ and the June 2025 colorways look decent on a screen, but the actual shoe is a disaster. I bought a pair two weeks ago and the foam feels dead after exactly 42 miles of walking to the train and back. It is stiff. It is narrow. It is boring.

Nike has officially lost the plot

I used to be a die-hard Nike guy. I have probably owned thirty pairs of the Pegasus over the last decade, but they have become lazy. They are relying on that little swoosh to do all the heavy lifting while the actual tech inside the shoe stagnates. Walking in the Pegasus 42 feels like stepping on a half-deflated birthday balloon. There is no energy return, just a dull thud every time your heel hits the pavement.

I might be wrong about this, but I think the company is just coasting on nostalgia at this point. They keep re-releasing the same ‘retro’ Dunks in slightly different shades of beige because they know people will buy them for the ‘gram. It is lazy design. Actually, it’s worse than lazy—it’s cynical. They know we’re suckers for a heritage story, so they give us cardboard leather and call it premium.

If a shoe costs $140 and starts squeaking after a month of light use, it is not a ‘classic.’ It is trash.

Anyway, I went to this outdoor wedding last June in Portland—my cousin Sarah’s wedding, if you care—and I wore a pair of New Balance 990v6s in the classic grey. It started pouring during the reception. The grass turned into a swamp. Within ten minutes, the beautiful pigskin suede on those $200 shoes turned into a soggy, dark-grey sponge. I spent the rest of the night squelching around the dance floor, feeling like a complete idiot. My feet were freezing, the shoes were ruined, and I realized that ‘lifestyle’ sneakers are useless the second life actually happens to you. I still haven’t forgiven myself for not checking the weather, but I also haven’t bought another pair of suede shoes since. Lesson learned.

The data point that actually matters

A laptop showing time with a 'Do Not Disturb' sign, perfect for productivity themes.

I’ve been tracking my mileage and shoe weight pretty obsessively lately because my knees are starting to give me trouble (getting old sucks). I put the new Hoka Mach 7 on my kitchen scale yesterday. 221 grams for a size 10.5. Compare that to the Pegasus 42, which came in at a chunky 285 grams. That 64-gram difference doesn’t sound like much until you realize you’re lifting that extra weight roughly 1,500 times per mile. Over a 5-mile walk, that is a massive amount of unnecessary strain on your hip flexors.

The Mach 7 is the only shoe I’m actually recommending this month. The tread depth is exactly 3.2mm, which is just enough to keep you from slipping on a wet sidewalk but not so deep that you feel like you’re wearing hiking boots to the grocery store. It’s light. It’s fast. It works.

The part where I make people angry

I refuse to recommend the New Balance 9060. I don’t care that every influencer from SoHo to Silver Lake is wearing them right now. They look like a tumor. The midsole is unnecessarily chunky, the proportions are all wrong, and they make your feet look like two giant loaves of sourdough bread. What I mean is—actually, let me put it differently. It’s not just that they’re ugly; it’s that they’re a triumph of aesthetic over function. You can’t run in them, you can barely walk in them without tripping over the flared heel, and they’ll be in a landfill by June 2026 when the trend dies. I actively tell my friends to avoid them. Total waste of money.

I used to think that ‘ugly-cool’ was a vibe. I was completely wrong. It was just a way for brands to charge us more for less engineering. Now I just want something that doesn’t make my arches ache after three hours of standing at my desk.

Three pairs worth your actual money

  • Asics Novablast 5: The mesh on this shoe is as thin as my patience for people who resell sneakers on StockX, but man, is it breathable for the summer heat.
  • Hoka Mach 7: Like I said, the weight-to-cushion ratio is unbeatable right now. Buy the ‘Flame’ colorway if you want to be seen from space.
  • Saucony Endorphin Speed 4: If you actually plan on running, this is the only one that doesn’t feel like a gimmick.

The Novablast 5 is probably the best sneakers June 2025 has produced so far, mostly because Asics actually seems to care about foam density. They aren’t trying to be a fashion brand; they’re just trying to make a shoe that doesn’t hurt. Which, in 2025, feels like a radical act.

I honestly don’t know where the industry goes from here. Everything is getting more expensive, the quality of the ‘big’ brands is tanking, and we’re all still chasing the next drop like it’s going to change our lives. It won’t. It’s just rubber and plastic. But I guess I’ll still be checking the release calendars on Monday morning anyway. Why do we do this to ourselves?

Go buy the Hokas. Skip the Nikes. Your knees will thank me.